Your corporate identity is more than just your logo applied to promotional material. It is the way you will use colors, fonts, shapes and hints from your brand to make your company recognized right away.
Corporate identity is the pieces, aspects, ideas, methods and techniques a company uses to differentiate itself from the rest. When a brand is associated with a color, a combination of colors, shapes, pictures, phrases, music, etc. a corporate identity plan has been carried out. It's proven that a company that has a consistent corporate identity is taken much more seriously than those that don't.
Brand identity development is not just for new brands. An existing product or service can come alive with a new brand identity.
Looks may not be everything, but in the world of corporate identity branding, it can get you noticed. Contact us for a corporate identity design quote or an analysis of your existing brand identity.
Our Corporate Identity Design Process:
- The development of a corporate identity project always starts with the design of a logo: the most representative element of a company. Its shapes, colors, fonts, look and feel will be transported to the other pieces that will constitute your corporate identity. That is, the other design pieces that make up your company's corporate identity will be developed to match this logo.
- Once the logo design process ends, we deliver a logo manual: a small handbook with the general design guidelines that we suggest for your brand. Then we continue to develop the simplest pieces: business cards, envelopes, etc. This way we make sure you are satisfied with the logo before we use it to create the rest of the corporate identity package.
- When these pieces are finished, we continue with the more complex ones: brochures, booklets, catalogs, etc.
- The idea of this process is that, when viewers look at any of these pieces, they immediately associate them with your brand.
View our corporate identity designs in our portfolio and please contact us for a quote or if you have any questions!
